Meet a real estate agent on the French Riviera helping non-residents find their dream home

Relocating to the French Riviera is a dream for many, but from deciphering foreign property laws to navigating the nuances of neighbourhoods you’ve only seen on Instagram, the path to purchasing a home here can be daunting. To find out how to make the process seamless, we sat down with seasoned Riviera real estate agent Harald Starke, Founder & President of Rivierakeys, who specialises in helping non-residents find their own piece of paradise in the South of France.

What inspired you to start a real estate agency on the Côte d’Azur?

Rivierakeys was founded with a simple idea: to help people — especially Northern Europeans — find their place in the sun here on the French Riviera. Whether it’s a second home, a permanent move, or a smart investment, we’ve guided thousands of buyers and sellers through the process with professionalism, care, and heart.

You’re from Sweden originally. How long have you lived in the South of France?

I came to France when I was a student. I have been living and working on the French Riviera for 27 years now, and I believe that I know every little corner of this beautiful spot in the world.

Tell us a little about Rivierakeys’ team & what makes you different?

Our team consists of experienced real estate agents who have lived and worked in our region for a long time. What makes us different? For one, we truly understand international clients.

Our team is multilingual — French, Swedish, English, Norwegian, German, Italians — and we know that buying in a foreign country can feel overwhelming. That’s why we walk you through every step, from the first viewing to the final signature, and beyond.

Where can anyone looking to buy or sell property on the Riviera find your offices?

We’re based locally, with four offices, in Nice, Antibes, Cannes and in St Raphael. We have a staff of about 30 people.

Do you specialise in any specific kinds of properties?

We specialize in the kinds of properties that non-residents are looking for: lock-up-and-leave apartments, villas with sea views, renovation projects, and even quiet retreats just a little bit inland.

The price range of the properties we sell is very wide, from 300 000 euros up to six million, depending on the clients demands.

To what do you attribute your success in the property market on the Riviera?

More than anything, we believe in building trust. Our reputation is built on long-term relationships — not quick deals. Many of our clients come back again, or recommend us to their friends and family.

So whether you’re just dreaming, actively looking, or thinking about selling, we’re here to help — with local expertise, Nordic transparency, and a passion for this beautiful region we call home.

Contact Harald Starke at Rivierakeys for more information:

+33 6 76 08 13 84 | harald@rivierakeys.com | https://rivierakeys.com/en/

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